OM for LAVAZZA at Guggenheim NYC
Friday, February 21 at the Solomon R. Guggenheim Museum of NYC, was inaugurated the exhibition “ITALIAN FUTURISM, 1909-1944: Reconstructing the Universe” a complete overview on Italian Futurism.
The event was made possible thanks to Lavazza. The historic coffee brand from will be present inside the lobby of the museum for the entire period of the exhibition (untill 1 September 2014) with a COFFEE STATION designed by our design team.
The concept we presented was unanimously approved by the artistic management of the Guggenheim Museum, which has appreciated the understated originality and the ability to fit inside one of the temples of modern and contemporary art.